Let’s be real: today’s average digital attention span is just 8 seconds—ads don’t work the way they used to. You spend big bucks to reach your audience, only to watch them drop off before converting.

This is why you need our latest tool, Click-to-WhatsApp Ads (CTWA), to bridge the gap between interest and action and maximise your ROI.

Think about it: WhatsApp isn’t just an instant messenger; it’s a daily habit. If your brand reaches the right DMs at the right time, the chances of conversion are sky-high. That’s exactly what our new tool is built to achieve.

Work Smarter, Not Harder: The Power of Click-to-WhatsApp Ads

Our Click-to-WhatsApp ad system is powered by our proprietary data centre, which analyses consumer behaviour and intent signals to identify and precisely target potential customers. This ensures your ad reaches the right customer, instantly sparking a one-on-one conversation that works as your 24/7 salesperson.

Traditional ads often force users through a long, multi-step journey that leads to disengagement. Our CTWA solution works smarter by redirecting users from captivating ad copy on digital platforms, including Meta, Instagram, and Google, directly into a WhatsApp chat. By removing the landing page, we cut the information overload that usually causes users to drop off.

This is how the seamless user journey works:

  • A user sees your engaging ad on their social media feed.
  • Interested, they tap the ad.
  • Instead of a landing page, the action instantly opens a WhatsApp chat with your brand.
  • An AI bot or a human agent responds immediately, providing instant answers and driving the conversation toward a conversion.

This direct, frictionless path turns a passive click into an active, high-intent conversation, allowing you to close deals faster and more effectively.

(infographic video of Journey)

Why Big Brands Choose CTWA by Times Mobile

There are many marketing tools out there, but what sets us apart is our full-funnel approach and unmatched reach. We leverage the massive Times Internet inventory (TOI, ET, NBT, Cricbuzz, and more) to get you maximum visibility.

Unlike tools that only chase clicks, we combine the personal touch of real-time conversations (AI + human agents) with deep analytics, retargeting, and precision targeting. This gives you complete control over your ROI.

Our Unique ‘Ability to Purchase’ Data

India’s digital universe has 900 million users, but not everyone is a buyer. Our focus is on the 550 million high-intent users most likely to convert.

Through our unique ‘Ability to Purchase’ signals, we filter genuine buyers by analysing over 140 data points—income, asset ownership, past purchase behaviour, and more.

Our fast-refreshing data ensures accuracy, while cart abandoners can be retargeted instantly with direct WhatsApp conversations—turning fleeting interest into confirmed sales.

Real Results Across Industries

  • D2C Brands: COD order capture and repeat purchase triggers drove a 20% drop in cart abandonment and boosted repeat purchases.
  • BFSI: Automated KYC and document collection flows achieved 30% faster lead verification vs landing pages.
  • Education: Direct WhatsApp counselling delivered a 25% higher subscription conversion rate vs email support.
  • Real Estate: Seamless scheduling increased site visit bookings by 18%, directly from chat.

So, are you ready to take your marketing game up a notch? Let Click-To-WhatsApp by Times Mobile be your coach. 2X your conversions now!

Book a Demo.

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